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Show notes
This episode brings together almost the full 100 Collectors team for a deep discussion on the **evolution of digital art events, market structures, and collector onboarding**. The conversation explores how the digital art ecosystem has evolved from early NFT-native experiments to broader adoption by traditional art institutions, and whether this evolution is actually working. Key Topics Covered **1\. The evolution of digital art events** Early NFT events (2018–2019) were grassroots and experimental.From 2021, traditional players (auction houses, galleries, museums) entered the space.Today, the ecosystem is questioning whether to: \* adapt to traditional formats (art fairs, biennales), or \* build **native, digital-first experiences**. **2\. The “wrong order” of adoption** Auction houses entered first during the NFT boom, focusing on **secondary sales**.This disrupted the natural art market structure (primary → secondary).Result: \* inflated prices for some artists \* long-term damage for others \* unsustainable market dynamics **3\. The limits of traditional art institutions** Many institutions adopted NFTs opportunistically during the hype.Most have since: \* scaled back \* or shut down their digital art initiatives \* Key issue: lack of profitability and long-term vision. **4\. The rise of new formats & experiences** Emerging events like NFC Lisbon experiment with: \* immersive formats \* hybrid exhibition models \* mixing culture (gaming, crypto, art, community) \* Focus shifts from display → **experience and engagement**. **5\. The core debate** Should digital art: \* integrate into the traditional art world? \* or build a parallel ecosystem? No clear answer here but consensus: **current models are still experimental**. Key Insight (Quote) “Digital art shouldn’t just mimic the traditional art world because it has the potential to build an entirely new cultural and experiential ecosystem” This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit [www.nftmorning.com]( https://www.nftmorning.com?utm\_medium=podcast&utm\_campaign=CTA\_1">www.nftmorning.com